Being woke, without going broke

2020 has changed the way consumer’s engage with brands and Pimento member, Woven, looks into one consumer behaviour that has weathered the social and political storm of 2020: conscious consumerism.  The creatively led brand engagement agency discuss the social, political and behavioural implications of COVID and Brexit in 2020 and beyond. The article addresses the […]

Marketing Agencies launch “Save 2021 Sale”

Pimento and other agencies throughout the UK have come together to launch the “Save 2021 Sale” in a bid to revive the economy. More than 30 agencies have signed up to offer a 33% discount off their first three months work – the time it takes to prepare a new campaign.

The Evolving Agency Landscape Podcast

Pimento’s Founder and CEO, Stephen Knight, appeared on the ‘Word on the Street’ Podcast, hosted by Katie Street. Many years ago, new marketeers were taken through a rigorous training programme that touches all areas of a full-service agency, becoming a T-shaped person in the process before having client contact. Why have we seen less of […]

Pimento and Agencynomics Join Forces With The Alliance of Independent Agencies

The founders of Pimento and Agencynomics join the Board of The Alliance, alongside its founders Clive Mishon and Graham Kemp and the Alliance’s managing director Matt Sullivan. Collectively, the networks boast over 1000 Independent agency members and around 8000 employees across the UK, making us one of the largest support groups to the Independent Agency […]