WHY THE MODERN MARKETING SOLUTION IS LIKE A FANTASY FOOTBALL TEAM

Whether you’re a fan or not, football is back on our screens and for many, this a welcomed sign that things are very slowly returning to some kind of normal. For avid fans, it also means they’re kickstarting their Fantasy Football teams. But what if there’s more to the virtual, drag-and-drop nature of this recreational […]

TODAY AND TOMORROW THROUGH THE EYES OF CHILDREN

Pimento is proudly supporting the initiative ‘How I See Tomorrow’ a new global project that invites children across the world to share their thoughts on COVID-19 in a creative way, instigated by Jonathan Sand OBE. We’re living through a moment in history, a moment we must capture.  Whether it’s a drawing, a painting, a photograph, […]

SAFE HANDS FUNERAL PLANS LAUNCHES £1M MULTIMEDIA CAMPAIGN

Safe Hands Funeral Plans is launching a £1 million advertising campaign for the first time to encourage later life consumers to consider funeral planning a crucial part of financial planning. Currently, only five per cent of UK adults have a pre-paid funeral plan in contrast to other European nations where the figure can be as […]

A Covid-19 Marketing Strategy Playbook

The initial panic is over. We’re now in a period of adjustment, the ‘new normal’ as it has been dubbed, where DIY searches are through the roof and flights searches have all but disappeared. Whatever impact Covid-19 has had on your business, it is inevitable that there will have been some changes to how consumers […]