Simon Oldfield
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Simon Oldfield

Simon has over 30 years experience as a client-side Marketing, Sales and General Management professional, working in a number of categories including Construction, Hotels and, predominantly, Automotive.

He has held Board-level positions at Mercedes-Benz UK and Vauxhall, as well as Senior Manager roles at Hilton and BMW UK. He understands the complexities of working and delivering in large multi-National, matrix organisations and in highly regulated business sectors.

As well as developing and delivering successful product and marketing communication strategies at BMW, Hilton, Mercedes-Benz and Vauxhall, Simon has had full P&L responsibility while running the UK Parts and Service Division of Mercedes-Benz. He has considerable experience of selling through an independent wholesale channel to both business and retail customers, and in developing digital and e-commerce solutions and creating friction-free customer experiences in multi-channel environments.

Simon has the ability to see both the ‘Big Picture’ of a business and how it needs to change to meet the challenges of tomorrow, and to get into the necessary detail of business processes, customer touch-points, data management and ROI. He is a firm believer in the mantra that ‘Communication is Everything and Everything Communicates’, and that effective businesses need alignment of their internal culture and external brand promise.