Susie Moore
Susie has over 20 years of Brand and Marketing experience. Starting out Agency side she led the campaigns for Orange from its launch and early years, progressing to International Lead with Orange’s global expansion. She became Marketing Director for Genie, the online subsidiary of BT, progressing to Head of Brand for O2 where she was instrumental in the launch of the Brand, the visionary deal which led to the Millennium Dome becoming The O2, and the award winning O2 Priority Loyalty scheme. With Telefonica’s acquisition of O2 she took on the responsibility for the O2 Brand Internationally as well as the UK.
She now works as a Brand and Marketing consultant, helping brands with customer-lead strategies, launches, partnerships and loyalty. Businesses she has worked with include Spotify, American Express, Virgin, Tesco, McLaren, SSE, BA, Sage, and the Cinema Industry, as well as a number of start-ups. She is passionate about creating new brands, rejuvenating existing, and innovative partnerships for both.
