Pimento have worked with Saga since August 2010. We were appointed to review and implement a revenue management function.
Initially we were asked to complete an independent review of their pricing and commercial decision making capabilities for their Holidays business. This led us to identify that a revenue management function needed to be implemented. This focussed on deploying dynamic pricing and improved inventory management activities.
Pimento worked alongside the management team to restructure the business, implement new systems, tools and analytics to aid decision making. In addition, we provided coaching and development to all key stakeholders and their teams.
This project was such a success, that Saga then asked Pimento to undertake a similar review and implementation of management across the rest of the travel business, including Titan Travel and Saga Shipping.