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Revolutionising Ski Holidays with Advanced Mobile Technology

Disciplines covered

App Development • Communications • Customer Insight • Data Analytics • Design

Industry sector

Sport • Travel

Pimento member Vidatec was commissioned by Crystal Ski Holidays, a leading ski tour operator, to enhance their guest experience through innovative mobile solutions.

The Challenge

Crystal Ski Holidays sought to provide seamless access to comprehensive ski and resort information through a single mobile platform. The goal was to support their customers from the booking process through to their time at the resort and the journey home, particularly challenging due to varying signal strengths in mountainous areas.

Our approach

Vidatec engaged in a rigorous design and development process:

  • User-Centric Design: Employing their refined design methodology, Vidatec delved deep into understanding the specific needs of Crystal Ski’s clientele to ensure the app was both functional and user-friendly.
  • Innovative Mapping Solutions: Given the geographical challenges of ski resorts, particularly those with poor signal coverage, Vidatec developed sophisticated algorithms to provide accurate mapping and navigation on the slopes, effectively transforming the app into a satellite navigation system for skiers.

Disciplines

  • Mobile App Development
  • User Experience (UX) Design
  • Data Integration
  • Real-Time Data Processing
  • Customer Feedback Management

Results

The Crystal Ski Explorer app has significantly enhanced the skiing experience for Crystal Ski’s customers:

  • Advanced Features: The app includes unique functionalities like the bespoke mapping tool and a real-time ‘Find My Friend’ feature, allowing guests to locate each other on the slopes.
  • Constant Updates: It offers real-time updates on snow conditions and resort information, ensuring guests have the latest data at their fingertips.
  • Enhanced Guest Service: The app’s direct feedback mechanism has streamlined customer service, allowing Crystal Ski to quickly address guest concerns and adapt services as necessary.

Contact Us

For more information on how Pimento can transform your customer service with cutting-edge mobile solutions, please contact our team.