How to Leverage Digital Channels for Greater ROI

In our Digital Media Thought Paper, we bring together knowledge from across our network of independent agencies and consultants to provide snapshots and insights to help you gain an understanding of key elements, to help your brand succeed and engage with an ever increasing digital savvy consumer.  The paper shows that every touchpoint needs to […]

Helping Your Brand Stay Relevant in an Uncertain World

Consumers today have access to a wealth of information, like never before. They use their mobiles to research, buy, review, keep abreast of the news and to connect with brands as if they were the best of friends or, in some cases, the worst of enemies. In our Branding Thought Paper, we bring together expert […]

Choose To Challenge Gender Biases In The Workplace

This year for International Women’s Day the theme is choose to challenge. Everyone is responsible for their own actions and everyone can choose to challenge gender bias and inequality. Granted, this may be easier said than done. No one is immune from biases and sometimes we don’t even see ourselves or other people doing it. […]

Pimento Professional Services for the Independents

Pimento is the UK’s leading and largest independent agency network, incorporating 200 member agencies and consultants, who collectively employ 5,500 marketing professionals and cover over 100 different marketing disciplines. They work together in the network to support each other and collaborate on client projects. Pimento Members enjoy a broad range of business benefits that include […]