The Creative Industry Favours Collaborative Working

It’s been a strange time for businesses during the pandemic, but huge change is potentially afoot in the creative and communications industries. Pimento teamed up with PRCA, AIA and Harbour to create a survey for the independent agencies. Agencies are clearly continuing to adapt the way they function, with many challenging the ‘traditional’ office concept […]

£3m of projects shared between 29 specialists to encourage collaboration

Pimento has harnessed the power of 29 agencies and consultants from the communications sector to create six, completely new marcomms teams – which are collaborating on projects worth more than £3million. We create bespoke teams drawing from our network of 200 independent agencies, 5,500 marketing specialists, covering 100 marketing disciplines. Since lockdown we have done […]

SAFE HANDS TV DEBUT WITH VIRTUAL AGENCY

Pimento and our members created one of the UK’s first post-lockdown TV commercials. It aired last week when funeral planning company Safe Hands makes its TV debut. The commercial features actress Suzanne Sinclair of Holby City and Casualty fame with voice over from Downtown Abbey star Lesley Nicol who plays the cook Beryl Patmore. The […]

SCHOLARLY PUBLISHING TRADE BODY PICKS PIMENTO

The trade body that represents academic publishers across the world has appointed the independent agency network Pimento on a broad re-branding and communications campaign. The International Association of Scientific, Technical and Medical Publishers (STM) represents more than 150 publishers worldwide who collectively publish around 66% of all journal articles in a market worth $25 bn. […]