Influencer Marketing In 2020: Trends and Tips

Pimento member The Corner have been at the centre of influencer marketing since its origins. From creating bespoke marketing strategies for brands, to managing some of the best talent in the business. In 2019 influencer marketing really took flight and as the industry continues to grow, The Corner wanted to share their top tips and trends […]

Influencer Marketing: Myths and Misuse

“Influencer” has become a bit of a dirty word among our clan, from the Fyre Festival documentary on Netflix to the BBC Panorama special, and every article in between that blamed 19-year-old American YouTuber, James Charles, for Birmingham City Council’s lack of parking planning. In many ways this cynical and sometimes comical view of influencers […]