Behavioural Economics

How Attention Strategies Change Minds & Bottom Lines

July 4, 2025

In a complex social media landscape, brands have metrics at their fingertips that can tout success for almost any campaign, […]

After we spoke to the Heads of Marketing at Regent’s University London, The Manor Farm Nursery and Mill Hill Education Group last week, we thought we’d offer more support.

Education is noisier, pricier and more scrutinised than ever.

Parents increasingly judge beyond grades: independence, values, and life-skills come first – yet only 32% feel current education meets expectations.

This Spice Rack edition distils the best ideas from our webinar with leaders across video and media – what they changed, what they stopped, and what actually proves value, not just states it!

📐 Why Media Strategy is the Next Growth Frontier for Education Marketing – The Grove Media | B Corp™ – https://lnkd.in/esfrBtzz

And 2 perspectives on the biggest trend in the sector:

📹 Why Video Is the Secret Weapon for Schools and Universities – Small Films – https://lnkd.in/e8cngACk

🎞️ Video Transforming How Schools and Universities Connect – SWANWOOD PRODUCTIONS – https://lnkd.in/eN8i-bDg

When every institution says “nurturing” and “world-class”, your stories must do the heavy lifting.

EducationMarketing PimentoSpiceRack PimentoNetwork

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Behavioural Economics

How Attention Strategies Change Minds & Bottom Lines