Media, Content & Social
With the world shifting and channel choice becoming key, it is essential that you know where your consumers interact and engage. With the rise of influencer and social marketing in particular, it is key that your business doesn’t fall into the trap of choosing the wrong channel for your brand just because it’s fashionable.
Through our media specialists, we build the right plans and solutions to drive growth using insight and experience. Each approach is unique, and we combine the rigour of data with strategies and ideas that deliver plans that are bold, fresh and grounded by consumer insight.
Services include:
- Advertising
- Affiliate Marketing
- Barter Media
- Brand Partnerships
- Content Strategy & Development
- Contextual Advertising
- Copy Clearance
- Copywriting
- Influencer Marketing
- Licensing
- Media Auditing
- Media Planning & Buying
- Performance Marketing
- PPC
- Programmatic Display
- SEO
- Social Media
In Uncertain Times, a Strong Reputation is Your Strongest Asset
Businesses around the world are navigating a period of intense uncertainty. Global tariffs, rising geopolitical tensions and the looming threat […]
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B2B Social Media Strategies: 3 Lessons from B2C Brands
It can often feel like consumer-facing brands dominate the social media landscape – and it’s easy to see why. B2C […]
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The Public Relations Machine is Dead
The marketing playbook most brands use has a dirty secret. Its DNA is not just clever slogans; it is a […]
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How Attention Strategies Change Minds & Bottom Lines
In a complex social media landscape, brands have metrics at their fingertips that can tout success for almost any campaign, […]
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Wake Up and Smell the PR
I have spent a long career as a poor relation, playing second fiddle to the advertising agency. How many times […]
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The Convergence of PR & Social Media: Navigating the New Nexus of Influence
In today’s hyper-connected business environment, public relations (PR) and social media are no longer separate silos within a communications ecosystem. […]
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From Byline to Botline: How PR & Social Influences AI Output
Why PR & social media are more critical than ever in the age of AI-driven search As AI transforms how […]
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Beyond The Noise: Rewiring PR, Social and Influence for Real Impact
Too many brands treat PR, social and influencers as separate channels, but real impact comes when they’re unified around trust, […]
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